More valuable events with smarter matchmaking
Strong relationships build strong businesses.
That’s why Grip’s AI event matchmaking uses billions of interactions happening across the platform, 16 machine learning algorithms and an award winning mobile event app to deliver over 70m recommendations each year.
All of this enables organizers like SXSW, Clarion and RX to connect their participants so they can form business relationships and create more opportunities, taking their businesses to the next level.
“Grip allows us to create platforms for our exhibitors and visitors to meet, interact and conduct business.”
Spark more business relationships at your events
Create the perfect match for meaningful meetings
97% of organizers want to increase the number of valuable connections happening at their events.
Rather than leaving these connections to chance, event matchmaking software analyzes attendee data to find the best possible matches.
Grip’s AI event matchmaking uses over 16 different algorithms to find the perfect meeting match-ups based on attendee preferences and behaviors.
The AI collects interaction data with every click, view and connection made, leading to even more relevant recommendations.
Supercharge your matchmaking by identifying the right participants
Grip helps you get the right people in the room before the event begins. This ensures your matchmaking is accurate, delivering an unparalleled participant experience and a reduction in churn.
Start answering the question: “Are the right people going to be there?” ahead of your event with our AI-powered insights.
Create advanced graphs that help you understand whether the right mix of attendees and companies (e.g. buyers and suppliers) are present at your event with actionable steps on how to improve your networking mix for every event format.
Networking in the palm of your hand
Grip’s powerful matchmaking comes into its own when paired with the award-winning Event App.
The behavioral data from the app (e.g. sessions or participants viewed) is fed into the machine learning algorithms to enable better matches.
Plus participants can view details for their next meeting, navigate the venue to find their meeting location, chat with connections, get real-time updates of any changes and sync their meeting schedule with their personal calendars.
With Grip’s mobile app, your attendees get the world’s best event networking hub right at their fingertips.
Focus on making connections, not juggling calendars
Trying to find the right time for a meeting that suits everyone can sometimes feel impossible, a never-ending back and forth of checking diaries before you eventually give up.
Avoid the headache and help event participants make the most of every second at your event, automatically filling participants’ diaries with high-quality meetings.
MustMeet, Grip’s automated meeting scheduler, streamlines the scheduling process, reducing the workload by 95% — without needing to even look at a spreadsheet or a post-it note!
Choose from one-to-one or one-to-many meeting formats, with easy manual adjustments organizers can make to facilitate even more successful meetings.
How it works
1. Learn
Grip’s AI learns by taking data from the whole participant journey. This includes answers provided by participants at various stages (e.g. at registration and/or onboarding).
Unlike competitors, Grip uses data from actions and behaviors that participants - and others like them - take in the platform (e.g. searching for a company or adding a session to their schedule).
2. Recommend
As soon as participants log into Grip’s Event App, the AI begins recommending who they should meet. They select ‘Interested’ or ‘Skip’ on various profiles, which further trains Grip’s machine learning algorithms.
If you’re running pre-scheduled events, Grip’s MustMeet platform will provide organizers with a meeting schedule of recommended meetings.
3. Meet
Grip’s event app automatically allocates a date, time, location and even puts it in your participants’ calendars.
Meetings are then rated by attendees, exhibitors and sponsors, which provides data to improve future recommendations for participants, and others like them.
This results in a better event experience for all your participants.
Award winning business matchmaking
Key features for better business matchmaking
Intuitive
filters
Calendar integrations
Meeting
feedback
Lead
management
Analyze meeting results
Detailed permissions
Advanced recommendations
24/7
support
“We really need to have a matchmaking platform. I don't want to imagine doing the event manually!”
The science behind smarter matchmaking
Every participant is unique, so why would you treat them all the same? Grip's AI event matchmaking uses 70 million data points plus 16 different strategies simultaneously to find personalized matches and deliver optimal recommendations. New recommendations are generated instantly, ensuring your participants find their perfect match at your event.
Deep neural network architecture
Swipe right for improved business matchmaking
Explicit and implicit preference matching
Dedicated data
scientists
Make business relationships happen
Grip’s AI event matchmaking provides you with all the tools needed to increase event engagement, create stronger business relationships and run industry-leading events.
Get a demoEvent matchmaking: frequently asked questions (FAQs)
How does AI matchmaking work?
The algorithm then generates personalized recommendations for who to meet, what sessions to attend and companies/products to explore based on attendees’ objectives.
How accurate are the AI recommendations?
The recommendations get even smarter over time as more data is collected from attendees’ actions and interests. Data from recurring events on Grip carry over, improving matches with every event. You can also manually provide feedback to refine suggestions further.
Can attendees schedule meetings in advance?
Pre-scheduled meetings allow both exhibitors and participants to plan their day, increasing their confidence that they’ll enjoy value-packed meetings throughout the event.