Generate more onsite leads for your exhibitors and sponsors
In-person Face-to-face connections are the heart and soul of in-person events. With Grip’s event badge scanning solution, you’ll continue benefiting from those connections long after the event ends.
Use badge scans and leads from those scans to demonstrate exhibitor ROI, showcase attendee quality and uncover fresh insights to improve future events.
Discover how event organizers like SXSW, Messe Frankfurt and RX use Grip’s lead retrieval software to make the most of every connection.
"Being able to just scan a badge and get all the information that you want, then make notes about the lead and rate them is important to the exhibitors.”
Event badge scanning for attendees, exhibitors, sponsors and organizers
Demonstrate the value with event badge scanning
Smart exhibitors know events are a worthwhile investment, but can often take a large chunk of their marketing budget. With finite resources, every event must bring a solid return on that investment.
Grip’s advanced badge scanning functionality, accessed via Grip’s Event App, enables exhibitors to easily manage every lead they interact with at your show. Once scanned, they can add notes, score them and share details with colleagues for improved collaboration and real-time lead quality feedback.
Once the event’s over, exhibitors can export their lead details and interactions, streamlining post-event follow-ups and conversions.
Effortless networking for more meaningful connections
97% of organizers want to increase the number of valuable connections at their events.
Grip’s conference badge scanning feature simplifies the event networking process, allowing participants to instantly share their details with other attendees and build business relationships.
Participants can easily export their connections at any time, both during and after the event thanks to Grip’s fully-featured event networking solutions.
Showcase which attendees attended sponsored sessions
Grip’s Session Check-in feature allows you to scan attendees’ badges as they enter a session, using Grip’s conference app. If it’s a sponsored session, each checked-in attendee will appear as an inbound lead in your sponsor’s dashboard. This enables your sponsor to follow up with additional information, or the chance to book a meeting.
As an organizer, this gives another great opportunity to demonstrate significant sponsor ROI by showcasing the number of inbound leads generated at your event.
Grip also provides organizers detailed analytics on session check-in via Pulse, Grip’s powerful insights tool.
Award-winning event engagement mobile app built for lead retrieval
How it works for your exhibitors
2. Enrich
Score the lead, add additional notes and share them with the wider sales and marketing team.
3. Analyze
Review all leads in the event portal, then export and start following-up.
Event intelligence designed to fuel growth
Scanning is just the start — Grip Insights gives you x-ray vision into participant behavior with in-depth insights. Analyze scans across badge categories (e.g. roles, companies, etc.), identify your most popular sessions and visualize engagement flows with Sankey diagrams.
Need custom graphs or reports? Just let us know what you’re looking for and, if the data’s there, we’ll add it to your account.
Along with badge scanning, attendee session engagement and lead retrieval data, Insights gives you a deeper understanding of your overall event performance, with a real-time dashboard including over 100 detailed reports and 400 data points per participant.
Insights arms you with all the details you need to understand your audience, rebook exhibitors and optimize future events.
Key features for the world’s best event lead retrieval
Works offline
Lead notes and scoring
Grip Teams exhibitor portal
24/7 support
"I love using Grip. The whole platform is easy to use, it’s very intuitive and it integrates well with our other systems. Considering the manual labor used to manage these events before, using Grip saves us so much time."
Make your events unmissable
Grip’s lead retrieval and badge scanning solution enables organizers, exhibitors, sponsors and attendees to get the most out of every event. Simply utilize Grip’s Event App, which becomes your very own conference badge scanner app.
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Lead retrieval: frequently asked questions (FAQs)
What is lead retrieval?
This allows event exhibitors and sponsors to efficiently gather and manage contact details and other relevant data for follow-up and networking purposes. Simply use Grip’s Event App as your own trade show badge scanner app to funnel leads to those that need it most: your exhibitors and sponsors!
How does the badge scanning work?
Once scanned, the data encoded in the badge, like names and job titles, is immediately captured and stored in our secure database for your exhibitors to access and analyze.
Can the data be integrated with our existing CRM?
Is there a limit to the number of leads you can capture?
What information can you collect from attendee badges?
How secure is the data collected through the event badge scanning feature in Grip’s Event App?
What types of events is your system suited for?
How quickly can you access the data after scanning a badge?
What support do you offer?
