Blog

The latest articles from the Grip team.

The Importance of Pre-Event Analytics

The benefits of post-event analytics come as common knowledge to event organisers and businesses. The data and insights from previous events have always been used to improve future events.

Virtual Experience Learnings with Liz Irving

We spoke with Liz Irving of Clarion Events about five topics around their successful virtual experience market strategy last March, driving 55% new customers to their online events.

Tony Lew shares tips about switching from in-person to virtual events with Grip

Tony Lew is one of the cofounders of InsurTech NY, a community-based organization for InsurTech stakeholders in New York. Their mission is to make connections between carriers, brokers, executives, startups, and investors in the region to help accelerate digital transformation.

How To Increase Event Ticket Sales with Grip LeadBox

Growing your event ticket sales are the primary goal of an event website. Smart organizers are always looking for ways to improve their website.

#Handshake with Grip's CTO - Artificial Intelligence for Event Networking Success

Meet and read our interview with our CTO, Ivan Lian

Five Takeaways From Our Conversation With Sophie Holt

Sophie Holt is the Global Strategy Director for Explori, the event industry’s biggest source of benchmark data and insights. Here are five takeaways from our conversation around methods of monetisation, creating digital packages for virtual events, and more!

Business Networking Software for Events

From a networking point of view, it’s important as an organizer to have your attendees and/or exhibitors matched up.

B2B Matchmaking

The challenge that faces many marketeers today (in the business to business world) is that they are not just tasked with promoting the business, product or service, but also with being the first port of call for leads for that business. Marketers need to have their finger on the pulse of who is interested in the product or service, and then connect those leads with the businesses relevant sales team. And this can be challenging. This is where B2B matchmaking plays an important role in building a solid pipeline for your business.