Grip News

Event Analytics

The Importance of Pre-Event Analytics

September 18th, 2019 by Tim Groot

By Tim Groot   The benefits of post-event analytics come as common knowledge to event organisers and businesses. The data and insights from previous events have always been used to improve future events. Today, however, event organisers can actively measure the amount of interaction amongst attendees, track user behaviour and identify preferences for events that […]

Conference Speaker

Important Things to Consider for Hosting B2B Networking Events

September 18th, 2019 by Jake Rigby

Grip Events | By Jake Rigby   Talking to people is a necessary part of our every-day lives, but for various reasons, B2B events can be daunting.. even if the sole purpose is to network!   Networking events all have similar trends. People turn up, have a couple of chardonnays, talk to as many people […]

Swipe To Network at Events

How Grip Can Improve Your Event Matchmaking

September 18th, 2019 by Tim Groot

Networking has long been considered one of the best ways for businesses and entrepreneurs to make valuable connections. In a recent Convention 2020 – The Future of Exhibitions survey, 76% of respondents cited quality of networking as a driving factor to attend networking events in 2020[1]. Yet, despite how beneficial networking events can be, they […]

Grip at Money 20/20 USA

How to Host Successful B2B Meetings at Your Event

December 3rd, 2018 by Tim Groot

Having worked with hundreds of events to optimize B2B Meetings we have realized that the question “Where will meetings take place?” is not as simple as it might sound.   There are actually a lot of decisions revolving around it; “Is the visitor or exhibitor experience more important?”, “What level of commitment do I expect […]

Event Business Insights

This is how we look at Event Insights, Revenue Impact or Network Improvement

November 24th, 2018 by Tim Groot

With the Grip Matchmaking Solution, we collect a large amount of data about the interest and intent of professionals. At an event of a thousand people, we collect more than a million data points about the interest of professionals. But while we use all this information to provide highly personalized recommendations of people to meet, […]

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